Dan Brody Chief Information and Technology Officer CITO

Marketing DOG

Marketing Digital Organizational Gateway

Platform for single point of truth

  • Cross-platform cloud integrations providing single point of sign in
  • Campaign Management
  • Enables us to work in lock-step with Marketing, IT for urgent business needs
  • Supports built-in functional data collection and content sharing between sites and device types
  • Enables ease of integration with a variety of Corporate systems, and third party platforms
  • Can make integration with community platform APIs
  • Can track opt-in information (email, full name, address) can be tracked back to legacy systems for pre-purchase/post purchase full purchase cycle analysis

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